Earlier this year, I had been craving a new iPhone, but I decided against the investment. I remember looking down at my iPhone 4 smiling, as I thought about the marketing genius in convincing people to purchase a new phone every year. Many people around the world upgrade their phones every 1-2 years. Each upgrade costs anywhere between $200-$300 to have the latest and greatest model.
Currently, I am not under contract. However, about 6 months before my contract ended, I was anxiously awaiting the end of my 2-year contract, and counted down the days until I could qualify for the upgrade special. At the time, I was convinced that my phone needed to be replaced because it was “old”. When the day finally came, I called my phone company excited about the possibility of getting a brand new iPhone. I could finally join the club. However, when I realized that the phone would cost me between $200-$300 depending on the phone that I wanted, I started to waver in my desire for a phone.